Brand guidelines.

• The mark is built from simple squares and a rectangle. It reproduces cleanly in a single color at any size, from a board stamp to a trade show banner.
• Use the supplied files. Do not recolor the mark outside the palette below, redraw it, stretch it, or rebuild it from a screenshot.
• Files are named by the ink, not the background. The dark version is the one for white and Bright Snow; the light version is for Carbon Black and Velvet Orchid.
• The square tiles carry their own background and are meant for avatars and profile images, not for placing on top of another color.
• Use the horizontal Touchstone lockup where height is tight and the stacked one where width is tight. Do not re-stack or re-space the lockup yourself.
• The Factory Trained Installer badge is for installers who have completed Touchstone factory training. It is not a general partner mark.

Primary purples

Secondary greys

Where a face is unavailable — an email client, a vinyl cutter, a customer's template — substitute the nearest system sans-serif rather than a display font.

• We use Lucide for iconography in print and on the web.
• Outlined variants only. Do not use filled variants.
• The contrast rules above apply to icons exactly as they apply to text.

For a format that isn't listed, a co-branded piece you want checked, or approval to use the marks somewhere unusual, email hello@buildregal.com. Include what you are producing and where it will run.

10 assets available above